Points To Consider While Selecting Trademark
July 11, 2024 ⚊ 1 Min read ⚊ Views 20 ⚊ BLOG
Consider the following guidelines when selecting your trademark or brand name:
Variety of Options: A trademark can encompass a word, letter, device, numeral, signature, shape of goods, packaging, or combination of colors, among other elements.
Easy Memorability: Opt for a word that is easy to pronounce, spell, and recall. Ideally, your trademark should be a coined or imaginary word to ensure uniqueness. Avoid common phrases or words to prevent confusion.
Avoid Descriptive Terms: Steer clear of words that praise or directly describe the character or quality of your goods or services. Similarly, refrain from using geographical names that are associated with the reputation or quality of the goods or services.
Conduct Market Research: Before finalizing your trademark, conduct thorough market research to ensure that no identical or deceptively similar marks are already in use. Avoid copying or imitating another person’s trademark, even if the goods or services differ.
