Characteristics Of Qualitative Research You May Don’t Know Before
July 19, 2022 ⚊ 1 Min read ⚊ Views 101 ⚊ BUSINESSAre you ready to take your qualitative research to the next level? If so, you may be wondering what sets qualitative research apart from other forms of market research. While quantitative research is focused on numbers and metrics, qualitative research looks at consumers’ attitudes, opinions, beliefs, and behaviors. Qualitative research can help you understand what’s driving those behaviors and opinions—and how they might change in the future.
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