Customer Relationship Management System

CRM encompasses all the processes, procedures, and techniques that are part of a business’s efforts to maintain strong relationships and connections with its customers.
This is why it is also referred to as Customer Relationship Management.

CRM software or Customer Relationship Management software is the name of an automated, and digital system that is provided with all the tools that are required for companies to be able to make new customers, strengthen.

The Customer Relationship Management system has what it takes for seamless, and efficient communication with all customers so that the company can gain higher profits, and make better sales.

This computerized system can bring together customer information from various platforms, and sources to create a central database. This database includes all information regarding customers, such as what they buy, what is the best-selling product, their private contact information, etc.

Source: https://www.cordis.us/saudi-arabia/customer-relationship-management-system/