Salesforce Marketing Cloud also provides a suite of tools that allow you to manage your data more effectively. It offers a suite of tools that can help you create and customize email campaigns, create landing pages, and track website visits. In addition, you can use these tools to create lead magnets, send out automated messages, and track social media analytics. Also, Salesforce Marketing Cloud was built with the modern marketing consumer in mind. This platform offers a user-friendly interface that is easy to navigate.
Source: https://webkul.com/blog/the-future-of-marketing-salesforce-marketing-cloud/