What Is SEO – Search Engine Optimization?

September 22, 2024 ⚊ 1 Min read ⚊ Views 14 ⚊ BUSINESS

The better visibility your pages have in search results, the more likely you are to be found and clicked on. Ultimately, the goal of search engine optimization is to help attract website visitors who will become customers, clients or an audience that keeps coming back.

Search marketing is a type of digital marketing. It is an umbrella term for the combination of SEO and PPC activities meant to drive traffic via organic search and paid search.

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